SAVE THE DROP

LA has a bit of a drought problem. So we started a grassroots movement to do something about it. Our efforts got the Mayor’s attention and he tasked us to launch a citywide campaign featuring Steve Carell, Moby, and James Cordon. Along the way, The Drop became a bit of a celebrity. Oh, and LA water use dropped 20%.

 

RADIO

"Shower with a Friend"
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"Sprinkler"
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"Faucet"
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"Grass is a Jerk"
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PRESS (click to read)

THINKLA CAMPAIGN OF THE YEAR

BRONZE ADDY AWARDS INTEGRATED BRAND CAMPAIGN